"A cleaner street is a cleaner city and above all a cleaner future"
Edmund Platt, Marseille
"His idea is simple. It is held in a slogan, "1 waste per day", and a very clear concept: ask each resident to collect at least one waste per day with, in return, the publication of his action on the Internet by sending a selfie with #1dechetparjour (or #1pieceofrubbish) and nominating five friends for the Facebook challenge."